McDonald’s Monopoly is the most anticipated event of the year and this time, McDonaldland wants in.

We brought this iconic collab to life with an epic music video, a Special Edition Monopoly x McDonaldland board game, fully chrome OOH… and more sticker peeling puns than we care to admit.

Teaser AV

Launch AV

“McDonald’s Monopoly returns with the ultimate collab”

The Drum

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OOH

Special Edition Board Game

Menu

Merch

In-app game

RESULTS

The Drum ‘Campaign Of The Week’ / Creative Salon ‘Work Of The Week’ / Ad Age ‘Editors Pick’ / Campaign ‘Ad Of The Day’ / Famous Campaigns ‘Ad Of The Day’ / The Drum ‘Ad Of The Day’ / David Reviews ‘Pick Of The Day’